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client

Adidas Studio A

date

Februar 2019

task

tools

Maxon Cinema 4D
Autodesk Maya
Autodesk Mudbox
Adobe Substance
Redshift
Adobe Aftereffects

additional credits

My main task in this project was to create a type of template in which various sports shoes could be presented in the future – in this first case: running shoes. I achieved the lighting and the look of the scene through floating, futuristic-looking lights, which were later replaced by simple neon tubes. To visually underline the type of sport, I designed the stage on which the product would be presented later on, as a piece of asphalt road. Thanks to the re-usability of the scene, I was able to handle further visualizations of this series with support in animation and shading/texturing of the product by two colleagues. Here you can see a compilation of the five product visualizations produced in this context.

ADIDAS Studio A running shoes

Stills

ADIDAS Studio A  Running 1/6

ADIDAS Studio A  Running 2/6

ADIDAS Studio A  Running 3/6

ADIDAS Studio A  Running 4/6

ADIDAS Studio A  Running 5/6

ADIDAS Studio A  Running 6/6


ADIDAS Studio A  Running 1/6

ADIDAS Studio A  Running 2/6

ADIDAS Studio A  Running 3/6

ADIDAS Studio A  Running 4/6

ADIDAS Studio A  Running 5/6

ADIDAS Studio A  Running 6/6

The company then changed the type of shoe in a follow-up order. I was able to achieve a very satisfactory and congruent result by replacing the asphalt road with a piece of a football pitch.

ADIDAS Studio A running shoes

client

Adidas Studio A

date

August 2020

task

tools

Maxon Cinema 4D
Autodesk Maya
Autodesk Mudbox
Adobe Substance
Redshift
Adobe Aftereffects

additional credits

https://vimeo.com/775861970
Stills

Adidas Running 5/6

Adidas Running 1/6

Adidas Running  6/6

Adidas Running 3/6

Adidas Running 2/6

Adidas Running 4/6


Adidas Running 5/6

Adidas Running 1/6

Adidas Running  6/6

Adidas Running 3/6

Adidas Running 2/6

Adidas Running 4/6



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