industrial lighting product teaser – OSRAM Industry line
Industrial lighting product teaser with modular OSRAM system
For an upcoming exhibition, OSRAM required visual support to announce a new line of industrial lights. Since the products were still in development and live-action footage was not possible, my client suggested creating a short 3D animation, in which I was involved as a partner.
After I had completed the obligatory tasks of cleaning and sorting the supplied CAD-data of the model, I could quickly create and assign matching materials to their counterparts and, after deciding on a clean studio background, render out some close-up shots. Especially important for the client was to show his product’s possibility to continuously change the light temperature from warm to cold light – a task easily solved with Otoy Octane‘s render capabilities.
This being the first project of that kind the manufacturer and agency teamed up for, it was seen as a test if it could be conceivable to produce more 3d product visualizations in the future. A test passed, as we were entrusted with a couple of other productions after that!
CLIENT
DATE
- 01/10/2017
TOOLS
Maxon Cinema 4D
Autodesk Maya
Otoy Octane
Adobe Aftereffects
TASKS
- AnimationCompositingModeling/SculptingShading/LightingTexturing
CREDITS
Jan Faszbender
sound design
